Requisition Number: IE103722
Interest Category: Business Operations/Admin/IT
Interest Sub Category: Marketing/ Communications/ Public Relations
Job Title : Marketing Coordinator
Employment Category/Status: full-time
Type of Position: Regular Hire
Country: U.S.
State: Massachusetts
City: Boston
Minimum Requirements: • Bachelor degree in Marketing, Business, Communications, or related field
• Minimum two years of related experience, or demonstrated equivalent combination of education, skills, knowledge, abilities and experience
• Excellent writing and interpersonal communication skills and experience in handling multiple tasks in an organized and efficient manner
• Marketing experience that includes outreach, email marketing/campaigns, and Social Media
• Familiarity with graphic design processes, print production and electronic information distribution processes
• Energetic, and articulate individual who has the communication skills and persuasiveness necessary to influence, motivate, and inform travelers in the use of travel options statewide
• Must have current valid driver’s license
• Qualified applicants who are offered a position may be required to pass a pre-employment substance abuse test
Job Description: In this position, you will be a member of the marketing and communications team supporting the MassRIDES project, which operates the statewide travel demand management (TDM) and Safe Routes to School (SRTS) programs at the Massachusetts Department of Transportation. Both programs aim to reduce traffic congestion and improve air quality by encouraging Massachusetts residents to use green, active transportation modes such as carpooling, public transportation, walking and bicycling. Both programs also support MassDOT’s GreenDOT initiative and mode shift goals, along with the state’s Healthy Transportation Compact.
As a Marketing Coordinator you will be responsible for marketing components that support the efforts of the outreach staff and encourage alternative mode use in the Commonwealth. The Marketing Coordinator supports the efforts of the outreach team and provides necessary marketing tools and resources to raise program awareness and participation. You will work in a fast paced team environment.
Job Description:
• Performs a range of transportation demand management marketing/communications tasks aimed at enhancing opportunities for individual travelers, commuters, and/or students to utilize non-drive-alone means of transportation, including carpooling, van-pooling, public transit, bicycling, walking, teleworking, and other options
• Develop, promote, and/or implement initiatives to encourage alternative mode use, improve overall air quality and mitigate traffic congestion
Responsible for managing multiple project marketing initiatives, including but not limited to:
• Assist with the development of marketing materials, research and analysis projects, client reports, and promotional campaigns
• Provide content and manage updates to the program website and social media outlets
• Coordinate with graphic designers and subcontractors to manage marketing projects
• Create and distribute email blasts to program participants including regular newsletters and special promotions
• Assist in coordinating statewide promotional campaigns
• Conduct marketing research
• Coordinate events, seminars and special projects
• Assist with development of media opportunities including writing project press releases and information gathering for media inquiries
AECOM is a premier, fully integrated professional and technical services firm positioned to design, build, finance and operate infrastructure assets around the world for public- and private-sector clients. With nearly 100,000 employees — including architects, engineers, designers, planners, scientists and management and construction services professionals — serving clients in over 150 countries around the world, AECOM is ranked as the #1 engineering design firm by revenue in Engineering News-Record magazine’s annual industry rankings, and has been recognized by Fortune magazine as a World’s Most Admired Company. The firm is a leader in all of the key markets that it serves, including transportation, facilities, environmental, energy, oil and gas, water, high-rise buildings and government. AECOM provides a blend of global reach, local knowledge, innovation and technical excellence in delivering customized and creative solutions that meet the needs of clients’ projects. A Fortune 500 firm, AECOM companies, including URS Corporation and Hunt Construction Group, had revenue of approximately $19 billion during the 12 months ended Dec. 31, 2014. More information on AECOM and its services can be found at www.aecom.com.
EOE M/F/Disability/Veteran
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